
The Tourism Cooperative Marketing Fund (TCMF) is designed to help Yukon’s tourism industry attract visitation, gain international exposure and strengthen the territory’s tourism brand.
This fund is available to market-ready and export-ready businesses, tourism organizations and tourism partnerships. It is a 50/50 cost-share program and projects must meet eligibility requirements. Individual businesses are eligible for 50% of funding to a maximum of $35,000 per year, while partnerships and Destination Management Organizations (DMOs) are eligible for 50% of funding to a maximum of $105,000 annually.
There are two TCMF programs:
You can view the criteria of both programs via the Find it Fast menu on the left-hand side of this page. Are you wondering if you are Market and Export Ready? Click here to assess your readiness. We also invite you to perform an eligibility 'Quick Check' with the following table:

Now that you have determined your eligibility, we welcome you to complete a TCMF application. Applications are available under the Find it Fast menu. You can complete your application by hand or online; however, online applications cannot be saved during the process of filling them out. Please allow time to complete your application in one go.
When responding to the market and export ready questions, businesses should be prepared to provide proof of adherence to the criteria
Are you interested in talking to someone about your application? Contact Industry Services today!